Didot/Futura Mailer

This mailer was designed to compare the typefaces Didot and Futura. These two typefaces are very similar but at the same time, very different. Users would have to interact with the mailer by opening and flipping it to read information for one type and then flip it again to read about the other type. The images used reflect the new and old aspect of the Didot and Futura as contrasting typefaces.

didotfutura1 didotfutura2 didotfutura4

Inside the mailer: